We are expanding!

Are you looking for a job which let you learn investing and scaling a company from some of the top investors and entrepreneurs?

Looking to help scale an already well-established player in the Norwegian ecosystem, and carve the way for future business?

Startup Norway is currently looking for a senior project manager for our core team.

Your job will be to lead one or more of our projects, as well as to co-create new business opportunities.

You will work with a small, young, yet experienced team, and become a key player, with a chance to influence decisions made and directions taken.




We are looking for you who are:

  • Hands-on with a passion for, and knowledge of,  the startup scene

  • Experienced with project management and/or leadership (3 years+)

  • Experienced within sales and/or communication

  • Fluent in Norwegian and English, both oral and written

  • Used to working with deadlines

  • Thriving in a varied, chaotic workday, surrounded by other entrepreneurs

  • Dedicated to take your projects to the next level

  • Great at scoping, estimating and planning projects, and who willingly takes primary ownership of these


What we can offer you:

  • Opportunities to work with challenging projects

  • Opportunities for personal and professional development

  • Trips to some of the top startup and tech events around the world

  • Meetings with influencers and leaders in the tech business, both private and public sector

  • Flexible working hours and holidays

  • Network

Who are we?


Startup Norway work to help Norwegian startups to grow and scale internationally, by increasing attention towards our region from international investors, media and potential customers.

We approach this by working with the key components: International visibility and Access to capital. Since the start in 2012 we have become one of the key players in the Norwegian startup ecosystem.


Some of our initiatives include:


  • Startup Extreme

    • 2 day startup conference with 250+ invite-only attendees in Voss, Norway

    • Gathering Nordic startups, international investors, media and other key players for extreme activities in the Norwegian fjords.

    • Praised by international media and investors

    • Named as 1 of 2 international startup conferences in Norway by Anita Krohn Traaseth, CEO of Innovasjon Norge

    • See more at startupextreme.co/


  • Angel Challenge

    • 5 week investment program, educating both new angel investors and startups in the investment process

    • Lectures and workshops by experienced VCs and angel investors

    • The program will end with 1 startup receiving  an investment of NOK 1,3 mill

    • The goal is increased access to private early stage capital for Norwegian startups

    • Pilot edition gathered 26 investors, with more on the waiting list for next edition

    • See more at angelchallenge.co


  • Nordic Startup Awards

    • Annual Award show to recognize and celebrate the startup ecosystems in the Nordic region.

    • The Norwegian Finale gathers angel investors, VCs, entrepreneurs and other key players

    • See more at nordicstartupawards.com

Interested? Send your CV and application letter to: [email protected], cc: [email protected]


The 5 to fight for the angels´attention

Two intense days of pitching and Q&As are over, and 20 great startups have become 5.

AC- Pitchday 1-10 AC- Pitchday 1-4 AC- Pitchday 1-8


Day 1, Wednesday 21st, kicked off at 10am with Startup Norway and lead investor Thomas Berglund informing about the event and the selection criteria for picking the candidates to compete for the 1,3M NOK investment and the angels´ attention.

For the startups the rest of the afternoon went to receiving intense mentoring from a selection of the angel investors, helping them tweak their pitches and preparing them for the investor pitch in the evening.

At 5pm the 20 startups and 25 investors gathered for food and mingling at Kunstnernes Hus, giving the startups the opportunity to getting to know the investors, and hopefully convincing them that they deserved to be among the 10 to go through to the next day.

Pitching time arrived, and dare I say, we were completely blown away by the energy and passion shown by the startups. Never have outdoor equipment, the GIS industry, social media tools or virtual reality for the workspace been more exciting than on stage at Kunstnernes Hus this evening. And these were only a few of the topics that were pitched.

But sadly, everything must come to an end, and after the investors had discussed and decided groupwise there were 10 startups that went through to day 2.

These were EdTech Foundry, Vio Media, Islero, Imerso, Systemapic, Socius, One Earth Designs, feat.fm, Hubro Education and Konsus.


AC- Pitchday 1-11 AC- Pitchday 2-1 AC- Pitchday 1-9



Day 2 started with interesting talks and insights from both VCs and serial entrepreneurs. Bjørn Christensen of Alliance Venture talked about IPR for born globals, while serial entrepreneurs Ståle Løvbukten and Thomas Berglund shared insights and tips from their journeys from idea to exit, both with and without involvement of VCs (thanks for the insights, guys).

Then the startups were up for more mentor sessions, preparing them for the intense grilling in the evening, held at BI.

If the mood Wednesday had been intense, cheerful, if somewhat nervous, then the mood this evening were marked by the knowledge that by the end of this evening, 10 would become 5, and that though questions would have to be answered before these 5 were chosen.

While the startups had the choice to have a short presentation on topics they felt shold be underlined regarding their business (maximum 6 minutes), this evening was dedicated to the participating investors getting to ask questions to the startups, in order to better understand the business, but also to get to know the people behind (in total 12 minutes).

The selection of startups on Wednesday had been fairly coherent amongst the group. On Thursday, the opinions was more divided, and heated discussions occurred. In the end, the investors agreed on the top 5 to go through the whole program:

Socius, Konsus, Systemapic, Vio Media and feat.fm.


These will participate in 5 workshops before the Grand Finale December 1st, learning from experienced key speakers and working closely with the investors in making them ready for investment.

Rumours also has is that 2 of the runners-up are in talks with investors from the group about investments. So things can happen even if you are not among the startups fighting for the prize investment.


Curious to learn how the startups experienced the pitching days?

Systemapic have written about their experience and take aways from these days here.



EdTech Foundry


Hubro Education




One Earth Designs








Fashion Footprint






Ready to fight for the angels attention?

This article is written by freelance journalist and former editor of 3in.no, Ole-Harald Nafstad.

The Norwegian Startup scene is buzzing like never before. And just this spring Norway, for the first time, had more to celebrate than our neighbours at the Nordic Startup Awards.

A feat unimagineable just a year ago – and leaving some of the worlds best Startup ecosystems, i.e. Sweden and Finland, in the shadows of the night.

Startup Norway founder Maja Adriaensen thinks this clearly shows that the time is right to create new connections between the startup scene, investors and, more generally, well-off Norwegians.

- Four years ago we didn’t see any point in stimulating the investor side. Then, there was still so much to do, building the necessary culture of entrepreneurship. Looking back, it is quite unimaginable how much the scene has changed during the last four years, says Adriaensen.


Apply now!

So far Adriaensen, co-organizer Knut Wien and lead investor Thomas Berglund have gathered more than 20 investors to take part in the first Angel Challenge, a competition where Startups compete for an investment of 1 million NOK through a group investment.

Among these are experienced entrepreneurs like Kim Daniel Arthur (Playfish) and Ståle Løvbukten (Questback), as well as other experienced CEOs and investors.

- This is a unique opportunity to both pitch in front of a wide audience of potential investors, and to really learn what angel investing is all about, says co-organizer Wien.

Now both he and Adriaensen eagerly await applications from the startups.

- This is the place to be for startups who wants to test their business under intense inqueries by some of the best and sharpest Norwegian business minds for free, says Adriaensen.

Apply for Angel Challenge here!  (Deadline: 23. september).



More money, more referrals, more voices

The organizers will invite 20 startups to take part in the first phase of the Angel Challenge, the pitching days on the 20th – 21st of October.

Then five of the startups will be invited to take part in the workshop and education program, together with the 20 investors – until the final where one of the startups gets selected for the one million NOK investment.

Lead investor and experienced serial entrepreneur Thomas Berglund will handle all the contact with the startup for the investors.


But the prize is really just the tip of the ice berg, of what the organizers thinks will be achieved by the initiative:

- Investments: The 1 million NOK is the main prize. But all the investors have more money to invest, if they find the right company.

- Referrals: The 20 investors all have their own network of experienced entrepreneurs, business leaders and investors. Startups making a good impression might get help to open doors to other investors, companies and mentors, who may help them on their way to success.

- Grooming new opinion leaders: Mark Andreesen, Ben Horowitz, Peter Thiel. The list of American investors putting tech in the lime light is long. In Norway there is none. Can Angel Challenge help foster the Petter Stordalen or Christian Ringnes of tech?


Adriaensen and Wien are sure they are about to find a new venture for Startup Norway.  Requests for additional challenges – in different settings – have already been presented for them.

 - We haven’t had the time to consider them yet. At the moment we’re just focused on making Angel Challenge a good experience for everyone involved, says the organizers.


New iterations of the concept will undoubtedly be a good way to encourage more money moving from oil and real estate investments to future-oriented tech ventures.


Vikings vs Pirates- Pirate Summit summarized

This week the best of the Nordic early-stage startups attended Pirate Summit in Cologne. Said to be Europe´s craziest startup conference, as well as the  biggest invitation-only gathering in Europe, Pirate Summit is gathering early-stage startups and investors for 2 days of networking and shared adventures.

Start Nordic

A Nordic presence

Startup Norway, together with Klak Innovit, SUP 46, Turku Science Park and The Nordic Web,  had invited a selection of Nordic tech entrepreneurs to join them for the festival, as part of the Start Nordic.

The goal?

To showcase the Nordic region and potential Nordic high growth startups on an arena with over 130 VCs and angel investors. By having the selected startups meet and network with European peers, and connecting with European and US investors,  the aim was to reduce the barriers for scaling internationally.


Photos by Dan Taylor/Heisenberg Media

With in total 50 delegates from the Nordic countries participating in the conference, 30 of these being Nordic entrepreneurs, a Nordic presence was secured. Panels on the growth and current status of the Nordics gave people an insight into the investments and growth of each community. With good support from the research and analysis of Neil W. Murray this made sure to give the audience a good overview about what is going on in the Nordics.

Dressed up as Vikings, and handing out exotic Nordic flavors like Aquevit at the Wheel of Fortune and Forhelvede Bar, the Nordic delegation also made sure to draw some curious attention from the more than 1000 attendees.


Moving, connecting and promoting Nordic Startups

Although Stockholm has been recognised as one of the hot spot cities when regarding entrepreneurship, the Nordics as a whole still has some way to go. This is not due to lack of startups; on the contrary, the startup scenes in the largest Nordic cities are buzzing, with many exciting tech startups and a good support system.

What is lacking is international visibility and awareness.

This is why Nordic Innovation initiated the Start Nordic project. Aimed at moving, connecting and promoting Nordic Startups, the partners across all Nordic countries work together towards strengthening the brand of the Nordic startup scene internationally and improving its competitiveness on a global scale.

Read more about the Start Nordic- project at startnordic.com


Who were the Nordic startups?


CHECKD: Will revolutionize the construction industry one of the worlds largest industries. A visual control tool for a visual industry.

Filmgrail: All movies in all cinemas, streaming services and TV-channels. Filmgrail makes your movie experience smart, social and easy. The only movie app you need.

Tagbeat: Tagbeat`s vision is to let fans and artists in a easy, social and fun way share picture & video stories accompanied with music from Spotify.

Viva Labs: Viva is a turnkey smart home solution. The Viva platform is built to help partners in the broadband and utility industries quickly and easily start selling a smart home solution under their own brand.

Swipe.to: Turns your presentations into conversations. Present and interact with anyone, anywhere, on any device.



Sponsta: Connects cool brands with popular Instagramers. Sponsta have created a tool that makes it easy for brands and Instagramers to do business together.

Sure: Helping you be sure about the choices you make for yourself, the society and our planet.

Sure make sustainability accessible and enable you to act more responsibly at your own pace.

It’s your first virtual friend you can trust to guide you through the great alternatives around you.

Kidup: Your online parent-to-parent marketplace. Helping you to find things that fit your family.

Lix (Formerly Unipegma):  A textbook marketplace for publishers to distribute their content on, and for students to access their course material in the fastest and most effective way.



Teller: Email that works better when you check it less.

Sqore: The most exciting way to compete for countless real opportunities

Oceans: The social network for scuba divers and ocean explorers.

Airinum: Fighting one of the greatest global health concerns of our time: air pollution.

It’s My Styl: an E-commerce peer to peer Fashion Community that delivers a “can’t-live-without” experience to a global market of young women and teens interested in sharing their personal style.



Airdate: Simplifies media planning and buying for SMEs by replacing tedious manual processes with an easy to use SaaS product.

Watchbox: The Watchbox app makes it easier for people to share every-day photos and short videos with friends, groups and even communities.

Radiant Games: Creates playful learning experiences that spark children’s interest in coding.

Breakroom:  The ultimate virtual reality workspace environment.

Datasmoothie: Cloud-based statistical analysis and reporting tool for data scientists.

Tagplay: Let businesses update their website using social media.



Identio: Builds a web application that improves academic equality and prevents marginalization by identifying dyslexia.

SketchMyApp: Helps enterprises using outsourcing to be as agile as startups. Automatic Photoshop prototyping that enables rapid design iterations and user validation before committing to development.

Tuiske Productions: Soft launching their first game, Armadillo Adventure: Draw & Roll, this month. In the game they use the unique Magic Finger mechanism, with which the player can draw any shape into the 2d environment, and this drawing becomes a real object to the game world. Gameplay trailer:


YogaMe: Bringing the benefits of yoga to individuals, workplaces and hotels through effective, tailored yoga breaks made as SaaS.

Belightful: Combines interacting with nature to aesthetic design consumer good, Butterfly feeder, which has built-in green values. It offers easy user experience with recurring element, nectar capsules and a digital community with fun and educational content.

Treamer: Tackles the youth unemployment with a mobile app that households and companies can use to outsource any small jobs and tasks to the students in their neighbourhood.



The best of Startup Extreme in Media

It’s hard to capture in words how amazing this inaugural event was. Even calling it an event seems out of place; ‘experience’ hits much closer to home. .

Was it the fjord-kayaking, paragliding, wild river rafting, glacier skiing and other ‘extreme activities’ the Startup Extreme attendees were treated to? Was it the authentic meals (yes, including halved, torched sheep heads) they were served? Was it staying in lovely cabins up in the mountains with a spectacular view, often sharing the space with complete strangers who inevitably became friends? Was it the stupefyingly amazing train ride from Voss back to Oslo and its international airport?

Robin Wauters, Tech.eu

There has now been almost 3 months since the first Startup Extreme. We´ve been trying to capture in words how amazing this was, and how incredibly happy we are that all the months and even years of hard work have paid of, without any real luck.

So we thought; why bother when we instead can quote Robin Wauters of Tech.eu:

“I lived the dream, I went to Startup Extreme”

Post#6 Post#4

Post#3 Post#1

We are here presenting you the summer read of the summer 2015: the best of what have been written about Startup Extreme.  And if you didn’t get an Invite to Startup Extreme 2015, don´t you worry: We will be back in 2016, even better and more spectacular than this year. So make sure to sign up for our newsletter for news and updates!

Tech.eu- I lived the dream, I went to Startup Extreme

Wired UK – 4 Norwegian Tech Startups Ready to Take on The World

Wired UK- Farmville’s creator on how to make addictive games

Wired UK- Kahoot! is gamifying the classroom

Wired Japan- ノルウェーからの、次世代「エクストリーム」スタートアップ2選

The Nordic Web- Why Norway Needs Startup Extreme

Strategy Eye- The Challenges Of Scaling From The Nordics

Strategy Eye- 3 Things Driving The Future Of Nordic Tech

Strategy Eye- 3 Tips For Startups From Founders, Investors & Tech Veterans

Strategy Eye- 500 Startups On The Opportunities & Challenges For Nordic Entrepreneurs

Dagens Næringsliv- Jakter risikokapital med risikosport (in Norwegian)

TU- Dette ville den amerikanske investoren kastet penger på i Norge (in Norwegian)

TU- Se en gründer forsøke å fly (in Norwegian)

3in- Flytter hjem for å hente penger (in Norwegian)

3in- Dere har større ideer her. Interview with 500Startups and Wellington Partners (in Norwegian)

And, of course, if you missed it, watch Sean Percival of 500 Startups and Frode Jensen of Socius talk about the challenges and opportunities of Norwegian entrepreneurs:

TV2- Norwegian entrepreneur vs US investor (in Norwegian)

Images credit: all photos above Dan Taylor from Heisenberg Media.

Tøyen Startup Summer Camp – Demo day 31.July

While most people are out hunting sun and recreation, a select few have joined the summer hackaton Tøyen Startup Camp. The goal: to realize ideas and grow startups.

Tøyen Startup Summer Camp is strictly open source and not owned by anyone. It’s not even a business identity. Everything is organised by the community itself. The camp is from 6.July to 31.July and hosted by House of Nerds. Geir Sand Nilsen, one of the driving forces behind the initiative explains how it all works;


“The holy grail of Tøyen Startups Summer Camp is to get shit done and help others. The event is self organized around The Big Board of Everything which has two parts: Stuff you need and stuff you can help out with. There are no speakers, workshops or mentors.”


After four week of hard work, the Startups have now reached Demo day. The Demo day is powered by Startup Grind, and is the main event for the camp. The six finalists startups will present their project to a selected group of investors, angels and experts and everyone will get 3 minutes to demo their project. When we ask about the format of the pitch, Geir tells us that;


“There’s no specific thing startups are expected to be able to present on Demo Day. The startups are all at different stages. The goal on Demo Day is simply for startups to present their product or service as convincingly as they can for the stage they’re at.”


We at Startup Norway are very excited to see the startups present their business and demo their products today and we hope you’ll join us too.

It starts at 15:00 at House of Nerds, Lørenveien 34 and the program is as follows:

09:00 Doors open. Innovation Norway are available all day.
15:00 Preselected startups present for the Demo Day panel of Business Angels, Alliance Venture, VG and Innovation Norway
16:00 Key note: “How we secured 13 milion NOK in funding without a single line of code” – Kjartan Slette, Unacast
17:00 Tøyen Startup Village – What is it? What will happen?
17:30 3 min Startup demos / pitches.

The evening continues with live music from Project Disco and networking with startups, investors, partners and other entrepreneurship lovers.

For more info, please contact Geir Sand Nilsen, [email protected], (+47) 922 30 001 or check the Facebook event.


A Celebration of Innovation in Trondheim

In just one week the doors open to the Technoport 2015 innovation conference. Here are five reasons Norwegian entrepreneurs and investors should travel to Trondheim on 18 & 19 March:

Technoport 2015

1. Learn from the past, present and future of Silicon Valley

The impressive line-up of speakers is led by a trio of the brightest brains in and around Silicon Valley. Nolan Bushnell is known as the founding father of video games for his work in bringing Pong (the first ever video game) to market before founding the Atari Corporation. Pascal Finette somehow finds the time to share his entrepreneurial lessons through a daily email newsletter The Heretic, alongside heading up Singularity University’s Startup Lab. Finally, Samantha Quist is a self-taught software developer and Executive Director of Technovation, the global technology competition that challenges young girls to create mobile apps that solve problems in their communities.

2. Learn the ins and outs of crowdfunding – live

Last year four startups raised NOK 700,000 at Norway’s first ever live equity crowdfunding event. This year, Technoport is doing it all again with four more startups raring to go. You’ll also hear from Angela Lamont, former British TV star and now Director of the groundbreaking Lunar Mission One space exploration project. She will explain how innovative research projects can be crowdfunded and the unexpected benefits of doing so.

3. Learn from Norway’s hidden success stories

Geir Førre and Alf-Egil Bogen are two of Norway’s most successful entrepreneurs, making their names not with mobile apps or social networks, but rather the technology that powers our connected world.

They graduated from the same class at NTNU, and went from friends to competitors as both started microchip companies. At Technoport 2015, they come together on stage for the first time to share their stories and lessons learned.

4. Learn how a conference can be gamified

Technoport 2015 isn’t just a conference to talk about innovation, they want to innovate themselves. Last year’s Live Crowdfunding Experiment was a first for Norway. This year, the experiment is all about gamification. Can a conference be gamified? Come along, download the app, and find out! Read more about the plans.

5. Learn about Norway’s technology capital

The Trondheim region is home to 554 technology companies employing over 10,000 people, generating more than NOK 14.4bn (USD $1.9bn) in revenues. Last year, Trondheim’s reputation as a centre for technology-led research and innovation was cemented as NTNU researchers won a Nobel Prize. Students and researchers from NTNU, HiST and SINTEF will be coming to Technoport 2015 to learn how to turn world-leading research into world-leading businesses.

For more details on Technoport 2015 or to register at a reduced rate for entrepreneurs, simply click here.

Technoport 2014

Music tech receives a lot of traction, so does Bandify

What follows is a guest blog post by Sedef and Davlet from Bandify. Bandify is a norwegian music startups that help musicians find other musicians to jam with. The founders meet in March last year at Startup Weekend Oslo #8, Play edition.  

We all love music. Some of us are only listeners, but most of us tried to play an instrument at some point in our lives. When I was in high school, like many others, my biggest dream was to play a bass guitar in a rock band. I had an old classical guitar at home and started to practice on it while saving up for a bass guitar. When the day has finally come, I was holding my bass guitar like an Olympic trophy above my head; however, that happiness did not last so long. No matter how much I practiced, I could not find anyone to accompany me, let alone a music band to play with. Without anyone’s support I eventually lost passion towards my dream instrument. If only I could find like-minded people to play with, I could still be playing my bass guitar today.

Co-founders of Bandify: Jacob, Davlet, Sedef during the Oslo Innovation Week
Co-founders of Bandify: Jacob, Davlet, Sedef during the Oslo Innovation Week


Luckily, there is an app coming out soon to help musicians to find each other.

Read full article

CosyTech Part 3 – Rising

The following post is a guest post by Erik Paalsrud @Cosytech

Guess what? We’re going to Las Vegas. Why? Not because we’re working on something genuine. Not because we’ve found new ways of enabling technology such as Near-Field Communication (NFC) and Bluetooth Low Energy (BLE). Not because we’re in a exciting market that make tremendous steps from day to day. But because of the sheer dedication and passion towards what we do.

That’s why. We share our spirit with those around us. We believe in “shared capacity” as much as Nimber does.

Viva 2 (1)

Read full article

We’re competitive players in a world of poker – Part 2

Our guest blogger this week is Erik Paalsrud continuing the story of the first 100 days of CosyTech. You can read part 1 here.

We continue our story….


Our next step was to apply for Inven2Start. A competition designed to evolve an idea into a product. The prize was 130 000 NOK in start capital. Application was done and sent only a sharp hour after our Web Summit confirmation. The “JFDI” spirit was born. Just Fucking Do It.
We got in touch with Dogetek, a startup in Trondheim who delivers web solutions. We asked if they were interested in coming along on our journey, to help us build a web platform which we needed to manage the NFC tags. Much cool.
Lucky for us, they were!

Read full article

We’re competitive players in a world of poker – Part 1

Our guest blogger this week is Erik Paalsrud from CosyTech.


CosyTech. Who the **** is CosyTech? We’ve been through a rough and intense 3 months, and we’ve never really had the time to stop and look back – nor time to explain or tell what has happened to us. We’d like to use this opportunity to express some of our thoughts by telling the story of how we came to be, what we’ve been through and what we’ve felt.

We started CosyTech briefly 3 months ago. 105 days ago, to be exact. This is not my first attempt on a venture, nor will it be the last – that’s for sure.

Read full article

From Oslo to Silicon Valley

This is a story of how dedication, hard work and a portion of serendipity brought the first Norwegian startup to 500Startups in Silicon Valley.

It was in September last year Paal Stian Aagenaes, Eivind Groenn, Sebastian Almnes  and Mikhael T Ricker  first meet and came up with the idea óf a platform for matching students searching for internships with SMEs looking for interns. Techpear was born, and the four founders have since come a long way in offering a solution to save SMEs and students both time and money.

From the left: Sebastian, Eivind and Paal Stian

They recently moved the company to Silicon Valley, to be part of the 11th batch of the 500Startups Accelerator in Mountain View. Techpear is the first ever Norwegian startup to be taken into the prestigious program. Even if serendipity also played it´s part, it was hours and hours of hard work that brought them to where they are today.
Read full article